A Modern Muse


It is confirmed: fall is here. And not the Stepmom Autumnal experience we all wish to have. Damn you, Julia. In the South, it's gone from humid and unusually warm (blame it on Global Warming if you will but then you are actually blaming yourself and I don't know who is ready to take responsibility for that) to bitterly cold in the morning and hot during the afternoon, to a monsoon all in the same month. I'm not pleased to admit I had to resort to jean shorts and a hoodie two days out of this week. Disastrous. 

The New Madewell Girl




Refined and relaxed is the archetype of Joyce Lee, a seven year veteran of the brand who previously worked in the accessories department, only to now be Head of Design. Her aesthetic is part of everything she does-- home decor, design sketches and her carefree demeanor. Madewell's fall 2015 presentation read: "Switch the context; change the story." That is exactly what Lee did as she reinvented what it means to be a Madewell Girl.

Fashion Month Streetstyle You CAN Wear

Fashion streetstyle trends
There's this thing happening in fashion this past month, if I do say so myself. The last few years I looked through countless street style roundups and found myself wondering, "Is this fashion or is
this the casting for American Horror Story Freakshow?"